Monday, February 22, 2016

Breaking Sexist Toy Updates!

Earlier this month I wrote what some said was a "riveting," "daring," and "Hemingwayesque," essay  for The Establishment on the blatant sexism I came across while looking at merchandise marketed towards my kids from the show Paw Patrol. I sent my essay along to the fine folks at Spin Master toys who manufacture Paw Patrol toys and they responded. I will share the conversation here.


And I was all like, "NOPE."

Please fill in the words I forgot, and consider I have two three- year-olds yelling at me most of the time. But even with my poorly worded email, I got a speedy response, this time from a manager. Guys, this goes all the way to the top! Well, to Global Customer Care anyway.


This feels like some small victory, and I will be checking up on this issue because it turns out calling out sexism in kids toys and tv shows is like, a thing for me.

Thank you again to The Establishment for publishing my essay and Let Toys Be Toys  for your twitter love.